Refresh Your Space

After three years of the “Discover Something You” campaign, Havertys wanted to focus more on its entire product line and less on customizable furniture. That meant moving from the idea of bringing your vision to life to the idea of refreshing your space with a Havertys designer. That also meant doing something completely different with Emily and Ryan, characters we had developed over the course of 11 spots.

Emily and Ryan are fans of Havertys furniture, no matter whose home it’s in.

By turning Emily and Ryan into houseguests, they can react to each space in their uniquely quirky way, and it gives Havertys the freedom to feature anything they sell in any style and look.